Better Coffee.
A Greater Purpose.
Rewarding Investment.
FRANCHISE OPPORTUNITY
QUALITY | IMPACT | SCALABILITY | SUPPORT
We Create a Space Where Every Cup Tells a Story
Identity Coffee Company is a New England–based, family-owned specialty coffee roaster on a simple mission:
craft exceptional coffee that fuels real connection and meaningful impact.
We focus on delivering an elevated coffee experience through organic, ethically sourced beans, intentional roasting practices, and a warm, community-centered environment. Each location blends quality, mindfulness, and social good into every cup.
Alongside our signature brews, we offer a thoughtfully crafted breakfast and lunch menu built around fresh, high-quality ingredients—designed to complement our coffee and elevate the full customer experience.
Identity isn’t just about great coffee.
It’s about creating a place where people feel seen.
Where intention matters.
Where your business can fuel something bigger.
As we continue to grow, we welcome mission-driven entrepreneurs to join the Identity Coffee Company brand through our franchise offerings.
Join a Brand That Gives Back in the $101+ Billion Specialty Coffee Market
Coffee is America’s most consumed beverage—491 million cups per day, 91% of coffee drinkers visiting a shop at least once a week.
Demand for organic, high-quality coffee continues to climb, with the specialty market projected to grow 10.4% annually through 2030.
Identity Coffee Company stands at the intersection of growing consumer expectations and conscious commerce.
When you join our franchise network, you gain:
Robust ROI
Competitive startup costs paired with discounted access to our house-roasted coffee give franchisees a strong margin advantage and repeat-consumption business model.
A Better Coffee Experience
Identity Coffee offers what large chains can’t:
• Organic, ethically sourced beans
• Artful roasting
• Fresh, chef-crafted food
• A welcoming, design-forward environment
This is the coffee upgrade customers are already demanding.
Multiple Revenue Streams
Identity Coffee franchisees earn across several channels, including:
• Café sales
• Coffee club subscription commissions
• Corporate coffee contracts
• Sales of our all-in-one Identity Coffee machines to local businesses
This diversification boosts stability and long-term growth.
Growing National Brand Awareness
Identity Coffee Company was featured on Extreme Makeover: Home Edition (Jan 2025), spotlighting our coffee and amplifying our mission to a national audience.
Community Impact Built In
More than a café—Identity Coffee Company is a movement.
Your store becomes a hub for connection, contribution, and charitable impact locally and globally.
Required Investment
Today’s Investment. Tomorrow’s Reward.
Franchise Fee
$35,000
Minimum Initial Investment
$175,300
Royalty Fee
6%
Required Local Marketing Spend
3%
Training & Support
Comprehensive Training
Hands-on instruction at our corporate location teaches you the Identity Coffee systems, culture, food service operations, and barista craft.
Hands-On Support
Your dedicated support team guides you from site selection to opening day to long-term success.
Impactful Marketing
From digital advertising to grand-opening PR, you receive ongoing marketing support designed to drive sustained customer traffic.
Menu Improvements
We continuously innovate and refine our offerings to help franchisees stay competitive and maintain exceptional guest satisfaction.
Why Choose Us
5 Simple Steps to Franchise Success
Step 1 — Explore the Opportunity
Complete the form and we’ll send more information your way.
Step 2 — Meet the Team
We’ll set up a virtual or in-person meeting to review your application and discuss the opportunity.
Step 3 — Visit Our Corporate Location
Experience our café model firsthand and dive deep into our business systems and support programs.
Step 4 — Review the FDD
You’ll receive our Franchise Disclosure Document and have 14 days to complete your review.
Step 5 — Join the Identity Family
Secure financing (if needed), sign, and begin the onboarding process for your new Identity Coffee Company location.
Request Franchise Info
Learn more about the opportunity, costs, and support.
Join The Movement
Become part of a non traditional tailoring revolution.
Launch Quickly, Profit Sooner
Equip yourself with full training and exceptional brand positioning.
Launch Your Identity Coffee Company Franchise Today!
Please fill out this form completely and accurately